Ettiene’s Success Story – 312/23 Shelley Street, Sydney

Sold 1st May 2025 | by Ettiene West

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In the bustling heart of Sydney, a standout real estate success story emerged at 312/23 Shelley Street. This one-bedroom, one-bathroom apartment was more than just a property; it was a testament to the dedication and expertise of Ettiene West and his team from Morton Real Estate. The vendor, relocating and in need of a fast settlement and stress-free process, found the perfect partner in Ettiene, who embarked on a mission to deliver exceptional results.

7

Groups inspected

18

Days on Market

2

Contracts issued

22

Enquiries

$725,000

Sold Price

The journey was unique and challenging, as the buyer never saw the property in person before making an offer and exchanging the contract. Ettiene's innovative approach included video calls to showcase the property, which was tenanted and rented out furnished. To enhance its appeal, Ettiene and his team updated the sofa, coffee table, side tables, and added stylish decor purchased by the owner. Leveraging online marketing channels, the property attracted significant interest, with seven groups inspecting and four viewings conducted. Within just 18 days on the market, Ettiene secured a sale at $725,000, exceeding expectations given the property's tenanted status.

The outcome was a faster-than-expected sale, leaving all parties extremely satisfied. The buyer, making their second purchase with Ettiene, praised his professionalism and knowledge, highlighting his ability to expedite contract exchanges effortlessly. This success story underscores a key takeaway: physical presence is not always necessary to achieve favourable results for all parties. Ettiene West's dedication and expertise turned a challenging situation into a seamless and triumphant sale, exemplifying the exceptional service and results delivered by Morton Real Estate.

Ettiene West

Agent Executive