Nada’s Success Story – 7 Saltash Street, Yagoona

Sold 4th May 2026 | by Nada Fayad

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A five bedroom home with duplex CDC approval is a rare offering, and at 7 Saltash Street, Yagoona, this added layer of potential became central to the campaign. When the vendor’s plans shifted, the brief was clear: achieve a standout result that reflected both the home’s immediate appeal and its future upside. Leading the sale, Nada from Morton Real Estate implemented a focused strategy to attract the right buyers and secure a premium outcome.

22

Groups inspected

53

Contracts issued

51

Enquiries

$1,629,000

Sold Price

To maximise interest, Nada delivered a well rounded marketing campaign designed to appeal to both families and developers. Virtual styling and drone imagery enhanced the property’s online presence, supported by strong exposure across key real estate platforms. On the ground, the signboard proved particularly effective in capturing local buyer attention and driving consistent enquiry, inspections and repeat interest throughout the campaign.

Auction day presented its challenges. While buyer interest was evident, bidding remained conservative, and the property was passed in at $1,470,000. Rather than accepting the highest offer at that stage, Nada relied on her negotiation expertise, working late into the evening to increase offers to $1,490,000. With the vendor holding firm, she remained confident in the property’s value and continued engaging both existing and new buyers. This persistence led to a turning point, with a competitive phone based negotiation between two buyers that mirrored a private auction environment.

The result spoke for itself. The property ultimately sold for $1,629,000, exceeding the vendor’s expectations and rewarding a disciplined and strategic approach. For Nada, this was a clear demonstration of the power of persistence, strong negotiation and confidence in strategy, even when the path to success is not straightforward.

Nada Fayad

Sales Agent