Noel Jenkins’ Success Story – 573/6 Cowper Wharf Roadway, Woolloomooloo

Sold 29th April 2026 | by Noel Jenkins

  • 2
  • 2
  • 1
Securing the right property in a tightly held waterfront enclave like Woolloomooloo requires persistence, strong market insight and trusted relationships. This is exactly what Noel Jenkins of Morton Real Estate delivered in the successful off portal sale of 573/6 Cowper Wharf Roadway. Working closely with his buyer, Charles, who had been searching within the Wharf precinct for some time after missing out on a similar opportunity the year before, Noel leveraged his deep product knowledge and proactive follow up approach to identify and secure the ideal two bedroom, two bathroom residence with parking. By tapping into Morton’s internal database and website audience and combining this with strategic styling to enhance the property’s appeal, Noel created a tailored and discreet campaign aligned with the client’s preference for an off market transaction.

2

Contracts issued

2

Enquiries

$1,600,000

Sold Price

The negotiation phase proved to be a defining moment in the campaign and required both resilience and skill. When the deal was at risk of falling through, Noel and his team were able to re engage the buyer through clear communication and confidence in the apartment, bringing the transaction back on track. Through measured negotiation, they successfully achieved a $150,000 increase on the initial offer, resulting in a final sale price of $1,600,000. This outcome exceeded the seller’s expectations while avoiding traditional marketing costs altogether. With only a small number of private inspections conducted, the result is a clear reflection of Noel’s expertise in managing off portal opportunities and navigating complex buyer dynamics, ultimately delivering a seamless and rewarding outcome for all parties involved.