The clock is ticking. Increasingly as I look around, I see signs announcing it’s only six weeks until Christmas and that makes my heart race. Surely not Christmas already? Is there still time to get things done? Can we still achieve some of those last, lingering goals before the year ends?
Yep. There is still time. There’s still time to find the perfect gifts for family and friends, and there’s also still time to achieve a more ambitious goal… like selling your property before Christmas.
Honestly. I’m not joking. There really is still time, and if you’ve been considering selling, then it is worth thinking about the opportunities that can come from the pre-Christmas push.
You know what I’m talking about. Having set out a list of things to achieve in 2022 the sudden realisation that Christmas is merely weeks away ignites a frenzy of activity to try and tick off one last thing before the year ends. For a motivated buyer, that could mean buying a new home in time for the new year.
And this year the passage of time feels particularly acute. Throughout covid the days and months passed by slowly, almost to stagnation, whereas this year has flown. It’s hard to believe that it is almost December. Where has the time gone?
The result of that realisation is a last-minute burst of energy, particularly in the residential property market. The latest figures reflect that vibe. CoreLogic reports auction clearance rates have risen to the highest level since April this year.
However, listing numbers, and therefore the number of properties being taken to auction, haven’t been rising. That means initiating an auction campaign now could capitalise on increasing buyer demand and determination.
An auction campaign provides a set time frame for vendors and buyers so they know they can have it done before Christmas, but it also allows an element of price flexibility. The auction process provides the perfect platform for vendors to understand the current perceived value of their property, and for potential buyers to participate with confidence that the market will set the price.
And if the auction does not achieve a mutually agreed value, then careful post-auction negotiations with those motivated to bid, usually does.
The clock is ticking but with Morton, your time won’t run out. Give your local Morton agent a call to talk it through, we’re ready to make it happen.